While the Winter Olympics in Vancouver showcase the very best winter athletes in the world today, the event is also giving the Ontario House pavilion an opportunity to draw in crowds.

With the Olympics in full gear, Bright Ideas provides visitors and tourists the “power” to actually control light displays scattered across the country. But they’re not using switches or whatnot to control the lights – instead, they’re using their thoughts.

Equipped with a state-of-the art headset that analyzes brain waves and signals, visitors have the ability to control light displays in three different landmarks in Ontario, namely the CN Tower, Parliament Hill, and Niagara Falls. In addition, users get to turn the lights on and off in real time.

According to Jackie Simkin, an Oshawa native and Bright Ideas’ project manager, everybody who has paid them a visit to try the headsets out have loved the experience. The lineups have been amazing she said.

Indeed, Ontario House has been this jam packed only a handful of times.

Simkin is currently at the Games, and she’s been working on the project since September of 2009. With her experience in advanced technology—she spent 25 years with Nortel and presently works a teacher to gaming students at UOIT—she was more than a good candidate for the position.