Small Business Series- Creating a Contagious Brand

ID-100173113Friday, June 20 2014
8:00 a.m. – Registration & Networking
8:15 – 9:00 a.m. – Program

Seminars will be held in the Winter Park Welcome Center Community Room located at 151 W. Lyman Avenue, Winter Park, 32789.

The series is free for Chamber members and $10 for non-members.

Presented by: Kennan Burch, Founder, Brand Catalyst & Coach, Brand Catalyst Partners, LLC

Description:

After spending over $1 Billion in marketing and branding initiatives in his career, Kennan takes you behind the scenes and teaches you the most important lessons he learned from working the most successful brand-building agencies in the world. The focus of the presentation is NOT on advertising, but on the strategic thinking it requires to ensure that every decision you make is building your brand equity. While many CEO’s might say, “we don’t have a large marketing budget”… Kennan’s response is, “then your brand strategy combined with your payroll budget is your marketing budget.”

How You Will Benefit:

  • Learn branding secrets of Fortune 500 companies
  • Discover how brand strategy can impact your bottom line
  • Realize how your payroll budget is your marketing budget

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